Admonition to myself: 11-hour workdays boost heart disease risk.

by Dr. Jeffrey Lant

Actung! I am writing this article for myself... and for the legions of ultra-busy people who work 11 hours a day or more. We are the people who keep the world going... but to be able to do so, we need to stay healthy and alive.

On April 6, 2011 Bloomberg News reported that we're at risk and need to take immediate action to minimize the problem.

The facts.

Adults who worked 11 hours a day or more had a 67 percent higher risk of developing coronary heart disease than those who worked eight hours, a study in the Annals of Internal Medicine reported (April 5, 2011). The researchers also found that by adding working hours to a standard heart attack risk assessment model, they could increase the accuracy of heart disease predictions by 5 percent.

Heart disease, the nation's leading killer.

According to the National Institutes of Health, heart disease is the nation's leading killer. More and more people succumb to it because more and more people are working more and more hours, making ours the least leisured generation ever, the one with the greatest challenges and risks.

Remarks by Mike Kivimaki, project lead researcher.

Current evidence on coronary heart disease prevention emphasizes the importance of focusing on the total risk rather than single risk factors. "People who work long hours should be particularly careful in following healthy diets, exercising sufficiently, and keeping their blood pressure, cholesterol levels, and blood glucose within healthy limits," said project director Kivimaki.

Srihari Naidu, director of the Cardiac Catheteriization Laboratory at Winthrop University Hospital, Mineola, New York, said these data show that how people live -- their stress levels, sleeping, eating, and exercise habits -- can affect their risks for heart disease. "The choices we make in our lifestyle may have consequences," Naidu said.

Study details.

The research followed 7,095 civil service workers in London who were ages 39 to 62 at the start of the trial. They were screened for heart disease every five years. The study found that 192 people developed heart disease over 12.3 years of follow up. Those who worked 10 hours a day had a 45 percent higher risk of heart disease than those who worked seven to eight hours.

Self-Talk for myself.

If you're one of those people who work 10 hours plus a day, listen up. I'm one of you.... and like you I need to take such warnings with more seriousness. So, for me, for you, I've created a list which I intend to keep right next to my computer. You should, too....

1) Don't ignore this warning, the way you've ignored previous warnings.

You're no spring chicken; you're getting older... and if you want to get older still, don't just read these survey results... LIVE THEM!

The plain fact is, researchers have known for a long while the risk factors causing heart disease. You've seen, what, a few dozen warnings... and managed to ignore most of them, not the least of which comes from your physician as he urges you for the umteenth time to stop smoking.

Personal note: I don't smoke cigarettes, never have. That's a must for all those who value life over nicotine.

2) Get up and boogie.

I spend my entire, extended work day at the computer. To force myself to get up, I keep a list of peppy, jump-up music readily at hand. Who doesn't want to get up and boogie when the song is Michael Jackson's "Don't stop 'til you get enough".... or any other lively number that gets more than your feet moving.

Music on... jump up... and move that body.

Okay, so you're not Fred Astaire. So what? Exercise and its benefits are for the do-er, not the watcher... and it's your heart we want to keep in tip-top shape.

3) Walk.

Make it a point to walk, briskly too, at least 40 minutes a day. 

Walk, too, every other chance you can... to the post office, the barber, to the local cinema. You know the advantages of walking; you've known them all your life. Now decide to do something. Leave the car at home... and walk.

4)  Eat small portions more often.

The obesity phenomenon which was once pretty much an American affair has gone universal with a vengeance.  Heart disease and excess pounds are, we know, related. But you can start solving this problem... today... by eating  more often throughout the day but eating less.

Here, too, I bet you already know what  to do.... you just aren't doing it. So, vow to make changes now, exchanging those high sugar, high salt, high fat foods for celery and company.

Get over the "giving up" mentality. Replace with the "here's what I'm getting" mentality.  What you get here is plain: more of the distinctly limited time which is the most important thing you can get. Getting more time is the absolutely essential thing, and you have it within your power to get more of it.

Now for strictly work-related observations.

There are many reasons for working 10 hours a day or more. You might have hefty bills to pay and need the extra bucks. You might like the finer things of life. You might think yourself, and actually be, indispensable to your business. You might even be one of those who works hard to avoid the turbulence of unceasing family problems. Whatever your reason... enough is enough.

1) Review what you do, everything you do. What is essential and what merely desirable? It's time to find and jettison what you can. Put your daily work life and activities under a microscope and scrutinize closely.

2) Got people who can help?  Learn to delegate. No, these people will NEVER be as good at what you do as you are... but they're there and good enough to assist. Besides, they can learn. Cutting back on one task or another may give them the chance to show what they can do to help you even more.

3) Ask yourself how much good you really do in your 10th or 11th  hour on the job, where the principle of diminishing returns applies.

Can you legitimately postpone a task until tomorrow? Is the physical price you pay, the extra fatigue, not to mention cumulative health risks worth overworking today... when it could easily be done, and freshly so, tomorrow?

You determine your fate.

The ancient Greeks believed that Clotho spun the thread of life from her distaff onto her spindle; Lachesis measured the thread of life with her rod, and Athropos cut of the thread of life and chose the manner of a person's death.

Now you have replaced them all... how much of life, even the matter of your death, is at the very least influenced by you. I want more of it... and I now vow to do everything to lengthen my thread, not curtail it. Will you join me? Lach haim.


About the Author

Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc. , providing a wide range of online services for small and-home based businesses. Dr. Lant is also the author of 18 best-selling business books. Republished with author's permission by Tony Collinson  http://AffordableHomeIncome.com

http://HomeIncomeOnline.co.uk

The Truth On Steve Iser & His Commission Crusher Software

Lately there's been a lot of talk about this relatively unknown 24 year-old
online millionaire named Steve Iser who's exposing his software
program Commission Crusher, to the world for a very limited time...

So just who is Steve and what should you know about him?

Simply put, Steve is unlike any other marketer online. With nearly 5 years
of marketing online, Steve has gone from College dropout at 20 to millionaire
status in less than 3 years.

He's run the full gamut from promoting affiliate programs, creating info
products, software training, sold websites, spoken at marketing conferences,
created his own CPA offers and in the process of his career has already helped
thousands of people create successful businesses online.

You name it - he's probably done it. This young turk believes in "paying it
forward". In other wards, his goal with Commission Crusher is to help
his 500 new students utilize his new software to create a new group of rich.

His new software program, Commission Crusher, utilizes a simple method that
allows you to tap into any market or niche online and find out WHO exactly
has the traffic - so you can tap into it and get a piece of the pie for youself.

Needless to say, he's unlike most of these other "gurus" out there. He does
things differently. And he takes a personal interest in helping his customers
succeed.

If you want to know more about Commission Crusher and what Steve's got going
on right now, check it out below:


Republished with author's permission by Tony Collinson

Commission Crusher, Reviewed...

Lately there’s been a lot of talk about this new program that’s been coming in my email inbox and being wildly talked about online right now.

But you see, I got a sneak peak into what Commission Crusher is all about – and wanted to give you my review on it.

So… what is Commission Crusher exactly?

Commission Crusher is based on a simple marketing concept that anybody can duplicate online… and never have to compete against one another. This method allows anyone to find profitable affiliate campaigns online and swipe them for their profits.

The real beauty behind Commission Crusher is the software engine that drives the product… titled “Ad Assault”. This amazing piece of software will allow you with a flick of a switch find tons of hot websites in any market… any niche… and tell you everything you need to know to get tons of traffic from these websites.

Best of all… you don’t have to deal with Google, Yahoo, MSN or any of that crap. This method is unlike anything I’ve ever seen before online.

... and here’s the best part – Steve walks through every step of the process on video. And he’s got a great support team in place to help you with any questions you have.
Can you get any better than that?
So simply put – Commission Crusher works.  It’s a fantastic product. If you’ve been looking for a way to make constant money online with something that’s not going to disappear tomorrow, this is it.

Grab a copy before they sell out. I highly recommend you get your hands on this software now!



Republished with author's permission by Tony Collinson

Accept the New Online World Trend—Facebook Marketing

Did you know that Facebook now ranks second for traffic generation among all thewebsites on the Internet? It is second only to Google in terms of the traffic it gets.

Right now, there are approximately 500 million active users on Facebook, and the number is increasing with each passing day. Think about it. This kind of population ismore than most countries of the world. In fact, there are only three countries that have apopulation higher than that!

Online marketers have been quite quick to latch on to the immense popularity of Facebook. They know that if they make a presence here, they are opening their business out to the world—getting global exposure in a way that they cannot do by anything else. Studies show that the number of Facebook users have increased by one-fourth over the last year in 47 countries. Naturally, no online marketer worth their salt is going to let this opportunity pass. This has given rise to the concept of Facebook marketing.

Most of these online marketers who are making the most of Facebook marketing know the relevance of projecting their profiles in a particular way. That is evident because these people are looking beyond simple social networking. They are trying to build acreditable network, a fan base for their business that they can tap into for their business profits.

One of the things that they do is to create a professional business page for themselves instead of the routine profiles that people create on Facebook. These professional pages give out a no-nonsense impression of their business to their target niche. Infact, with the help of recent applications like FB Maxed, it is possible for Internet entrepreneurs to place their entire website onto their Facebook profile. This helps them create the right impression in their market and they can even make these websites with clickable URLs so that interested people can go and visit the real thing. These websites can embed videos right into the Facebook profile page itself. All these things do make a huge difference.

With the great popularity of Facebook, the concept of Facebook marketing has gained in strength as well. People are now coming to Facebook with the idea of finding a good product that they would like to invest in. It also gives them a chance to discover a new product and check out the reviews from fellow Facebookers. On the other hand, formarketers, applications like FB Maxed have created an immense potential to take their products out to the niche market.

Indeed, Facebook marketing is here to stay!


Republished with author's permission by Tony Collinson

What we can and must learn from the Great Japanese Earthquake and Tsunami of 2011.

by Dr. Jeffrey Lant

This week nature in all its brutal savagery punished us, hitting our brothers in Japan with an earthquake of unparalleled strength and a tsunami that was the very definition of awe.

Today the world is rightly focused on the necessary work that follows such a cataclysmic event -- there are still survivors being pulled from the rubble of their lives... there are bodies, thousands of bodies, bobbing in the surf, a sight horrible and mesmerizing.

There are the dispossessed to feed, house, and comfort. Their worlds are gone... and in that instant the great earthquake struck their worlds were eradicated. They are now strangers in a land once theirs, now crushed by the profound power of nature.

These people need assistance, and they need it now.  Fortunately, the governments of this  planet, and the generous peoples of the world, are reasonably equipped to handle even this severe and escalating need.

But let us be very clear with each other: this work, no matter how urgent and pressing, is not the only work to be done regarding this raw and potent occurrence; the real work will be putting this event under a microscope. For the next great earthquake, the next great tsunami is already forming... and we must be better prepared. Here, then, is what we must do.

1) We must first treat these events not merely as crises which diverted our attention and lives but as learning opportunities. We must know which preparations and responses worked and how these things could be improved. We must also be clear on what went wrong, in each and every aspect of the matter. Those who ignore the lessons of the past are compelled to relive its horrors, unnecessarily so.

2) There must be a review of all in place tsunami reporting methods. Every time we improve our warning systems, by even a single minute, the lives of real people are saved. Thus, we must be certain that the latest tsunami warning technologies are in place and that adequate provision has been made for their improvement.

3) The world's nuclear nations must gather, with grave and serious intent, to review in the most minute detail, each and every nuclear installation on this planet. This scrutiny must be scientific, dispassionate, thorough.  

The events of this week in Japan will undoubtedly fuel acute hostility to nuclear power. Many will wish, indeed insist, on throwing the baby of nuclear power out with its bath water. Now is the moment when calmer heads must prevail.

The great nations, you see, rely upon this power source. The question should be how to ensure its safety, not how to facilitate its removal. Now, then, is the right and proper moment to review, in full detail, each aspect of each facility. These facilities were created with human limitations. Today, therefore, some of these facilities are at more risk than others. So, let us resolve, not to condemn, but to scrutinize and improve.

4) Communications must be better understood and improved. Leaders of the world must understand and review their role in the dissemination of crucial details. Questions about what information should be distributed and how are far too important to be left to commercial news media, which have different objectives.

The minute the earthquake happened, the minute the tsunami  occurred, the  Internet was full of concern, anxiety -- and waves of disinformation which continue to this minute.

This was the moment for President Obama and other world leaders to take control of the story... and, understanding the anxiety of the people, to assuage it with up-to-the-minute accuracies; timely facts, not sound bites from off-the-cuff pundits.

This did not happen and as a result there were moments approaching hysteria not merely in Japan but around Asia to Hawaii and the West Coast of the United States. There is absolutely no excuse for this. Ronald Reagan was called the Great Communicator... but every president and head of state must be such a practised communicator and must never merely allow the news media to follow their natural bent.

These media want the lurid, the melodramatic, the ghastly and horrifying. Leaders want to inform and calm the people, never inflame them. But we had too little such leadership and such communications to the people on this occasion. Into such a void, it is easy for Chicken Little to rise and frighten. President Obama let this happen... and he must accept responsibility for a lack of leadership that resulted in much avoidable pain and agitation.

Why didn't he use his powers to calm the nation? It seems to me an address to America was well and truly necessary. The president could and should have understood what people were feeling and taken action to inform and comfort them, minimizing the dread and uncertainty when the subject turns to nuclear power and the unseen killer that is radioactivity.

The president no doubt knowing these things slept soundly. His citizens, assailed by the endless drumbeat of horrible details, did not. Second terms have been derailed for less... and rightly so.

What is occurring now is not merely a Japanese issue, an Asian issue, an American issue. It is an issue of worldwide importance, one affecting not merely our comfort and security today, but the very essence and maintenance of our civilization.

That is why the people, unsettled, inadequately and confusingly informed, cry out for Leadership as today's headlines blare: "U.S. shows growing alarm over Japan nuclear crisis."  (March 17, 2011.)

For days now, the news media of the world have dished out a diet of alarm along with ersatz "experts", old and stale "facts", slip shod analysis and details which do everything except inform and assure. It has been an embarrassment on a cosmic scale... and it was all avoidable if the officials at the highest reaches of government had been clear on the objective: keeping us all reliably and timely informed.

Meanwhile the situation in Japan continues to deteriorate as we all, every last one of us, wonder about what will happen next. And whether, once this series of interlocking crises has passed, the leaders of the world will remember their charge: to do what's necessary to solve the problem, not merely apply a patch and be glad they'll be out of office when the next such crisis hits. God help us all should we get no better service than that.


About The Author

Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., where small and home-based businesses learn how to profit online. Dr. Lant is also the author of 18 best-selling business books.
Republished with author's permission by Tony Collinson

Seven things you must NEVER say to yourself if you want MAXIMUM business and personal success

by Dr. Jeffrey Lant

You've heard it and said it since you were a kid: "Sticks and stones may break my bones, but words will never hurt me." That's definitely true if you are the recipient of the words... but absolutely wrong if you are the sender.  You  see, language completely defines who you are, what you will do, and the level of success you  can achieve.  If "you are what you eat," it is also absolutely true "You are what you say."

That's why I've identified 7 key phrases that are holding you   back, 7 phrases which you must IMMEDIATELY eradicate from   your speech as they threaten your success!

1) "I'll do it tomorrow."

Want success? Then understand that "tomorrow" is the enemy of "today." How many people do you know who have a "manana" mentality, always willing to put off until tomorrow that which could so easily be done today.

People who succeed in life are people who do today what can be done today, never allowing themselves the luxury of postponement. These words, then, must be the first to expunge ... and never allow your brain to think. "Carpe diem" must forever be your guide.

2) "I'll make do."

Now hear this: successful people never "make do."  Making do is for people who have convinced themselves that they will be happy with less. This, of course, is the direct opposite of what truly successful people think, say, and do.

To the successful, "making do" means imposing restrictions on who you are and what you could achieve if you made achievement, rather than its opposite, your objective. No great thing, no worthy thing, no meaningful or awesome thing has ever emerged when the person in charge said these words. So banish them at once from your vocabulary; if you keep them you will surely get the less you say satisfies and nothing more. Is that what you want?

3) "I'm a survivor."

Initially this may seem positive, but upon further thought you will come to see how invidious this phrase really is. No successful person is merely a survivor; such people do not merely continue to exist (which is what survival means). Instead, they ascend beyond mere existence to the superior state of flourishing.

Thus, instead of touting the mere ability to get by, give yourself a better objective by saying: "I am not merely a survivor. Instead I flourish."  (Note: Floreat Etona is the motto of England's most prestigious and influential school, the school that has provided generations of leaders. Let the slogan work its magic for you, too.)

4) "I'm fixing to do it."

Take a close look at these words.

They do not say "I am doing it."

They say "I'm thinking about getting around to doing it."

Now, it should be obvious that truly successful people don't brag about how they are "about" to do something. No, indeed. These people, the people we want to be like and emulate, are people who are masters of "do". And you must be, too. Drop "fixin" from your vocabulary forthwith.

5) "Working on it."

Here's another deceptive phrase which makes non English speakers scratch their heads in bafflement. The phrase, you see, seems to mean one thing, but actually means quite another.

"Working on it" means the complete reverse. It does not mean that a thing is being attended to, completion in sight. It means, instead, that the thing in question is not being attended to, has not been started, and that no completion date can be seen because none has been set. Oh, my!

"Working on it" is a phrase beloved of procrastinators, the slothful and slow-walkers worldwide because it gives them cover for the work they are assuredly are not doing and the success they will not achieve because of it.

6) "It's good enough for me."

This potent phrase has destroyed success for millions worldwide, generation after generation. Success means constant application, work, a vivid striving after success and the thrill that comes from having achieved it.

By contrast, the minute you utter the word "enough" you have signalled an end to absolutely everything necessary to achieve success, including success itself.

"It's good enough" could hardly be worse for your aspirations, strangling success in its cradle and leaving you with crumbs. "There is nothing quite so bad," wrote the insightful Oscar Wilde, "as that which is good enough." This is why you must banish this corrosive phrase at once. Only the good can be good enough for you!

*7) "I could never do that."

Are you one of the legions of people who use these killer words? Be advised: success cannot flourish in this inhospitable terrain.

People who demand success empower themselves by creating an environment where the goal of success is never undercut by the words they use and the thoughts they think. For such people, the keynote is positive potential, not instantaneous death by your own hand.

You see, if you say you cannot do the thing in question, then most assuredly you will not achieve that thing. As Henry Ford, master of the practical, the richest man of his time, rightly said: "You think you can. You think you can't. Either way you're right."

Last Words

Success at the best of times is generally difficult to achieve. Why, then, make it even more difficult by sabotaging yourself, diminishing success by empowering failure? Your thoughts, your words are your realities. Negative words, restricting words, words that sabotage rather than improve and inspire must be rooted out and destroyed.

YOU must create for yourself an environment where the total focus, including every word you utter, facilitates achievement and does not handicap it. Start by eradicating these 7 invidious phrases, replacing them with those that enrich, improve... and never impede. At once, your trek to success becomes decidedly easier. Yes, you are on your way!

This astonishing phrase is dynamite, a sure-fire indicator that the person who thinks and utters it will have the most meager portion of success. In short, it undermines, sabotages and otherwise strangles the very possibility of success.

What stimulates success is the keen desire to be better, to have better, to live better.





About The Author

Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc.,
where small and home-based businesses learn how to profit online. Attend Dr. Lant's live webcast TODAY and receive 50,000 free guaranteed visitors to the website of your choice. Dr. Lant is the author of 18 best-selling books. Republished with author's permission by Tony Collinson

Advice on what makes business blogs work by three who know: George Kosch, Sandi Hunter and Dr. Jeffrey Lant.

by Dr. Jeffrey Lant

Today , April 19, 2011, is a special day for the three members of the Worldprofit blog writing team. Today we completed writing 200 business blog articles, a project which began in June, 2010. The response to these articles has been nothing short of spectacular, so we decided to discuss the reasons why this has occurred and what it means  for you and your business blog.

1) Be clear on the objective.

We are focusing this article on blogs created by businesses. Their objective is simple: make money. No business blog should ever be created which has some supposedly "better" purpose. It's easy to forget this purpose; it doesn't take much to unfocus a blog. That's why we suggest posting this message prominently in your office: "It's the money, silly." A variation of this message helped Billl Clinton (a notoriously diffuse individual) from going off  theme and was influential in putting him in the Oval Office. This message will also work for you.

2) Designate a good writer to produce your blog's content.

Business blog copy must be clean, clear, accurate. That means designating a writer with business writing experience. An experienced copywriter is perfect. They know how to write copy that sells... which is just the copy you need.

3) If you cannot find a copywriter,  become that copywriter yourself.

Successful copy is based on just 4 important words:

YOU GET BENEFIT NOW.

The "you" is your reader, the person you need your blog copy to motivate to contact you.

"get" is there to remind you that copy is always about what the reader (your past, present and future customer) gets from you.

"benefit" is the specific thing they get from each article you publish.

"now" is when you want the reader to respond, reminding yourself that there must always be one or more offers in each blog issue, such offers being intended to stimulate the immediate reader response which must always be your objective.

4) Master search engines.

Writing business blogs means finding and using a never ending supply of data, information, research findings, quotations of note, etc. Blogs eat up lots and lots of information.

This means becoming expert at finding pertinent data from search engines. Surprisingly we discovered that many business blog writers do not use and therefore do now know how to ensure best results from search engines.  That problem must be recognized and overcome ASAP.

Successful business writers know how to write articles with data "holes" in them, "holes" they can quickly fill by accessing search engines... without ever leaving the computer. Given the fact that not so many years ago, business writers had to use specialized business libraries, a cumbersome process at best, search engines have made all the difference in getting important data quickly and easily, all at your fingertips.

5) Always have a lead article, the focus of each individual issue.

We have found in practice that each blog issue should be anchored by a major article. The length we recommend is 1,500 words.

This article should be divided into two distinct parts; first, the actual content itself. Second, pertinent follow-up details which advise your reader what is available, its benefits, and how to get it. These follow-up details are crucial and must follow each article. (See below for an example.)

How long does it take for such an article to be researched, written, edited, etc.? Obviously that depends on the amount of research you must do, how quickly you find it, your own skills and speed as a writer, etc. However, we have found that this "anchor" article takes on average 4-8 hours.

6) Always have a "new uses" feature.

You've all heard the old adage, "sell the sizzle, not the steak". That's why you need a "new uses" feature. Select any of your products and services; then provide at least one detailed blog article on how to get the great results from its use. Remember, people buy products too achieve results; the more practical uses you detail, the more sales you make.

7) Always include customer testimonials, particularly testimonials that provide details on what individual customers did and their positive results.

Customer testimonials work. Thus, make sure you always include one or more in each blog issue. And always make a point in each blog of asking your customers to provide more.

8) Have a "new product" feature... and, as above, ensure the copy focuses on what it does, that "sizzle" again.

Remember, blog copy is about making money by generating reader inquiries and sales. Your readers are glad to read about new products to the extent that the copy introducing them focuses on what the customer gets.

9) Set and keep a fixed blog publishing schedule.

Your readers should expect to see your blog, like clock work, on a published schedule. They should be trained to look forward to it and respond. But if your publishing schedule is erratic, unpredictable, then your reputation will not be enhanced and your sales will definitely suffer. Ouch!

Once you've set the schedule, treat it religiously.

10) Always include a very special offer in every issue.

Make it a truly spectacular offer... one available to blog readers only.

Position this offer prominently. It is, after all, eye-popping.

Last words.

Blogs in general and business blogs in particular are here to stay. Businesses without them are businesses that suffer, having thereby circumscribed sales and growth. Make sure that isn't you.

One last piece of advice: Make your blog fun read and ALWAYS easy to respond to. If you follow these instructions, your blog will steadily grow in importance as a readily available source of customers and profits. As we can tell you from personal experience, what blogs deliver will truly delight, excite, and enthuse you. A steady stream of new customers and enhanced profits tend to do that.... Get started today and see for yourself.

About the Author

Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., providing a wide range of online services for small and-home based businesses. Dr. Lant is also the author of 18 best-selling business books
Republished with author's permission by Tony Collinson